THE LABS
Our innovation lab spearheads this mission through proprietary customer insights research and activating innovative educational programs. We uncover those pivotal "aha" moments along the customer journey where education and engagement can make an impact.
our lab can illuminate new paths to reach and resonate with your customers.
RESEARCH DRIVES INSIGHTS
Trend Monitoring
Monitoring social media conversations to understand customer sentiments, perceptions, and interests. Identifies trends.
Customer Profiling
Developing detailed persona profiles for key customer segments. Includes demographics, psychographics, attitudes, behaviors, motivations, and preferences.
Ethnographic Field Studies
Observing consumers in their natural environments. Provides insights into behaviors, motivations, unarticulated needs.
Customer Profiling
Developing detailed persona profiles for key customer segments. Includes demographics, psychographics, attitudes, behaviors, motivations, and preferences.
CREATOR PROGRAMS
Leveraging creators' authentic voices helps brands earn audience attention & ENGAGEMENT.
We strategically identify and empower creators aligned to your brand stories and buyer interests.
Let us help optimize content amplification through credible creators and communities. We make UGC and creators work harder through analytics-led influence strategies that deliver the engagement, pipeline velocity and brand credibility today’s B2B marketing demands.
LEARNING PROGRAM DESIGN
Material Development
Articles, ebooks, whitepapers, and other readable formats that offer tactical advice, best practices, step-by-step instructions, and more in-depth learning. Helps attract and nurture prospects.
Interactive Experiences
Webinars, online courses, in-person classes/workshops, events that provide hands-on learning through interaction, activities, and collaboration. Builds skills and brand affinity.
Continuing Engagements
Forums, communities, help centers, consultations that enable ongoing learning through peer sharing and direct access to brand experts. Deepens customer loyalty and retention.
Let’s
CONNECT!
+1 619.202.4809
hello@signetscience.com
San Diego ・ New York ・Milan